Today is a great day at Live Oak 360. After months of development, thousands of lines of code, hundreds of conversations, and lots of tweaking and tuning, BearHug is making its official debut to the world.
How did we get here?
After a lot of listening, we realized it’s all about the community. More specifically, your community. Every organization exists to serve its community. For you, that could mean customers, partners, employees, neighbors, etc. The BearHug modules we have created allow you to communicate in every direction:
Pulse – broadcast messages outbound to your community
Answers – allows cross-communcation within the community
FirstRate – allows the community to give you feedback through ratings and reviews
Overheard – allows you to listen to your community on other social networks
We took a look at our own business and the challenges we faced. No other solution came close to providing what we offer today – and we’ve wrapped it up into a nice package where everything fits nicely in one bundle.
How are we different?
First and foremost, this is your community. This isn’t a collection of conversations that you have to pay to access. If you want to leave, you can take your data with you. Your community is owned by you. Moderated by you. Controlled by you. The data is yours. The conversations are yours.
You create your community so there’s no confusion over how it got started, if you’re listening, or if you’re lurking in the shadows. Your brand is front and center and all roads lead to you. Your community will love you for it.
How will we evolve?
BearHug is a very feature-rich platform, however we have a long way to go before we’re ready to kick back and relax. Data integration through open APIs are important. So are deeper analytics. We can’t share everything today, but there are some very cool things just around the corner.
So, for now, stretch out your arms and embrace your community!
